{"id":8753,"date":"2024-02-15T16:44:33","date_gmt":"2024-02-15T16:44:33","guid":{"rendered":"https:\/\/lynn.global\/?p=8753"},"modified":"2024-02-15T16:59:59","modified_gmt":"2024-02-15T16:59:59","slug":"national-infrastructure-commission-wales","status":"publish","type":"post","link":"https:\/\/lynn.global\/national-infrastructure-commission-wales\/","title":{"rendered":"Engaging Diverse Audiences Communications &#038; Engagement Strategy &#8211; National Infrastructure Commission Wales"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8753\" class=\"elementor elementor-8753\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50a4cd2 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"50a4cd2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b28bcf1\" data-id=\"b28bcf1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf9d40e animated-slow elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"bf9d40e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Engaging Diverse Audiences Communications &amp; Engagement Strategy - National Infrastructure Commission Wales<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35d8a1e elementor-section-content-top elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35d8a1e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ead3e07 animated-slow elementor-invisible\" data-id=\"ead3e07\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbaeb73 elementor-widget elementor-widget-heading\" data-id=\"fbaeb73\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How behavioural science informed <br>an audience communications &amp; engagement strategy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1e5e3c4 animated-slow elementor-invisible\" data-id=\"1e5e3c4\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a7f4c0 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"0a7f4c0\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-user-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">National Infrastructure Commission Wales<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-calendar-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">November 2022 - March 2023<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6cd1dc elementor-widget elementor-widget-heading\" data-id=\"f6cd1dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What services we used<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72f031e elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"72f031e\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Detailed audience insight<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Behavioural diagnostic<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Communications &amp; engagement strategy<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Lynn studio<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Evaluation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-576fe1d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"576fe1d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b39075e animated-slow elementor-invisible\" data-id=\"b39075e\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64767fd elementor-widget elementor-widget-heading\" data-id=\"64767fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u201cWe are passionate about using the power of behavioural science to improve lives, wherever we can.\u201d\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d63a58 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d63a58\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2301d3d animated-slow elementor-invisible\" data-id=\"2301d3d\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de8775d elementor-widget elementor-widget-heading\" data-id=\"de8775d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Brief<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-567f16b elementor-widget elementor-widget-text-editor\" data-id=\"567f16b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lynn was asked to enhance National Infrastructure Commission Wales&#8217; engagement strategies by targeting traditionally hard-to-reach groups, especially young people, disabled individuals, and ethnic minorities. We aimed to identify the best ways to connect with these diverse audiences effectively and meaningfully. By developing and implementing actionable solutions that address the specific needs and challenges of these groups, we sought to ensure an inclusive and comprehensive engagement approach.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-720601e animated-slow elementor-invisible\" data-id=\"720601e\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68cabac elementor-widget elementor-widget-heading\" data-id=\"68cabac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Approach<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93175bf elementor-widget elementor-widget-text-editor\" data-id=\"93175bf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We\u00a0<b data-stringify-type=\"bold\">co-developed a 12 month communications and engagement strategy\u00a0<\/b>in partnership with key project stakeholders and communities to increase awareness of the Commission\u2019s work amongst specific hard to reach audiences (young people, ethnic minority communities, and disadvantaged), as well as a broader pan-Wales audience.Our strategy was both sympathetic of the media landscape in Wales, and to the media preferences of audiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a22935 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1a22935\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4c3cb68 animated-slow elementor-invisible\" data-id=\"4c3cb68\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eb4abb2 elementor-widget elementor-widget-heading\" data-id=\"eb4abb2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Impact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3999bf5 elementor-widget elementor-widget-text-editor\" data-id=\"3999bf5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We provided a list of key recommendations to National Infrastructure Commission Wales to help them achieve their engagement goals.<\/p><p>These included:<\/p><ul><li>Choosing the right channels for their audience<\/li><li>Offering resources within their organisation<\/li><li>Understanding the role of citizens voices<\/li><li>Alternative methods to gaining citizen input<\/li><li>Looking beyond social and digital media<\/li><li>Adherence to GCS frameworks for evaluation to bolster success of future campaigns<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1d0f5a3 animated-slow elementor-invisible\" data-id=\"1d0f5a3\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c2691c5 elementor-widget elementor-widget-heading\" data-id=\"c2691c5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Behavioural Science<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-042271b elementor-widget elementor-widget-text-editor\" data-id=\"042271b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\">Audience Insights<\/li><li aria-level=\"1\">Behavioural Diagnostic<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-73ee2d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"73ee2d1\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5594eb5 animated-slow elementor-invisible\" data-id=\"5594eb5\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c03addc elementor-widget elementor-widget-image\" data-id=\"c03addc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-8756 lazyload\" alt=\"\" data-srcset=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-1024x1024.jpg 1024w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-300x300.jpg 300w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-150x150.jpg 150w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-768x768.jpg 768w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-8756 lazyload\" alt=\"\" srcset=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-1024x1024.jpg 1024w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-300x300.jpg 300w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-150x150.jpg 150w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1-768x768.jpg 768w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x10806-1.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-005c672 animated-slow elementor-invisible\" data-id=\"005c672\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1ceb0c elementor-widget elementor-widget-image\" data-id=\"a1ceb0c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-8757 lazyload\" alt=\"\" data-srcset=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-1024x1024.jpg 1024w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-300x300.jpg 300w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-150x150.jpg 150w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-768x768.jpg 768w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-8757 lazyload\" alt=\"\" srcset=\"https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-1024x1024.jpg 1024w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-300x300.jpg 300w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-150x150.jpg 150w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1-768x768.jpg 768w, https:\/\/lynn.global\/wp-content\/uploads\/2024\/02\/NICW-Building-Better-Wales-RTP2-1080x1080-1.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Engaging Diverse Audiences Communications &#038; Engagement Strategy &#8211; National Infrastructure Commission Wales How behavioural science informed an audience communications &amp; engagement strategy National Infrastructure Commission Wales November 2022 &#8211; March 2023 What services we used Detailed audience insight Behavioural diagnostic Communications &#038; engagement strategy Lynn studio Evaluation \u201cWe are passionate about using the power of [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":8755,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[156],"tags":[16,375],"class_list":["post-8753","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-featured","tag-national-infrastructure-commission-wales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>National Infrastructure Commission Wales<\/title>\n<meta name=\"description\" content=\"Lynn co-developed a 12 month communications and engagement strategy in partnership with key project stakeholders and communities to increase awareness of the Commission\u2019s work amongst specific hard to reach audiences (young people, ethnic minority communities, and disadvantaged), as well as a broader pan-Wales audience.\" 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